Don’t let your business website languish in the world wide wastelands – here’s Red Shoes’ handy hints to get more visitors.
Five simple strategies to drive website traffic
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Tracey Sweetland Blog
Marketing
Marketing your business without spending a fortune
Marketing what you sell or the services you offer is crucial to the future success of your business and really does not need to take up lots of your time or money.
Advertising: Make it work for your small business
Advertising in print and online is a key part of any successful small business’s marketing mix. Here’s Red Shoes’ guide to including the right elements to make it work for your business.
What is SEO and why does my small business need it?
Search Engine Optimisation is the art of getting your content to the top of search engine results, so how do you integrate SEO into your small business website? Here’s Plan B’s guide for beginners.
Business adverts: The dos and don’ts of an effective ad
Business adverts need certain elements such as an attention grabbing headline and a clear call to action to be effective. Here’s Red Shoes’ easy guide to creating an ad for your business that convinces customers.
Google My Business: Step-by-Step Guide to Getting Started
Google My Business is a valuable first step in local search engine optimisation and a great tool to get your business noticed.
Use Google My Business to get more customers
Google My Business helps improve visibility in search results and makes it more likely customers will find you when looking for a local provider.
Make the most of your Google My Business profile
Stand head and shoulders above the competition by following these three easy steps to making the most of your Google My Business profile.
‘Old skool’ leaflets are still cool in small business marketing
In today’s digital age leaflets may be considered old hat, but a well-designed leaflet, which is visually appealing and packed with useful information, can be a cost-effective promotional tool.
7 ways to keep your WordPress website working
Wordpress is, without doubt, a great platform on which to build your business website, but maintenance is key to ensuring it continues performing at its best.