Plan B Marketing Blog
A growing library of how-to articles written for small businesses looking for actionable marketing advice to grow their business.
Stand head and shoulders above the competition by following these three easy steps to making the most of your Google My Business profile.
Google My Business is a valuable first step in local search engine optimisation and a great tool to get your business noticed. Here’s a step-by-step guide to setting up your page.
Google My Business helps improve visibility in search results and makes it more likely customers will find you when looking for a local provider.
If you run your own business you are “in sales” and need to be able to “sell” what you do. Here’s some pointers on selling when you are not a salesperson.
Branding is an important element of any business as it identifies you to your audience and differentiates you from others in the same market. But what is a business brand and how do you come up with one that accurately defines what your business is and what it stands for?
So, you’ve decided to go ahead and hire a web designer to create a new website for your small business. Good decision! Even better if you are considering giving me a call at Plan B Marketing to do it for you. A website is one of the most valuable tools you have in...
Video is one of the most effective elements in a successful digital marketing strategy in 2019. Here’s Plan B’s Tracey Sweetland talking about why you need to incorporate video into your small business marketing strategy.
Video is an essential element of small business marketing as its ranks well in search engines, improves reach on social and is popular with all audiences. Here’s Plan B Marketing’s take on why you should be doing it.
Business adverts need certain elements to be effective. Here’s Plan B’s simple guide to creating an ad for your business that convinces customers.
A short video I put together talking about the value of leaflets and flyers to your small business marketing, and the idea of teaming up with a fellow business owner to halve the cost.
Change begins at the end of your comfort zone…
I’m laughing in the face of imposter syndrome and stepping out of my comfort zone once again to push myself and my business into new territory.
Search Engine Optimisation is the art of getting your content to the top of search engine results, so how do you integrate SEO into your small business website? Here’s Plan B’s guide for beginners.
Are you ready to put Plan B into action?
Plan B is standing by to use all the tools in its marketing kitbag to raise your profile, build your brand and make your business voice heard.
If you need help with any aspect of your business marketing, Plan B offers a free, no-obligation initial consultation to discuss how we can work together.